Gaming Industry Know-How Created AMD’s Winning Data Center Strategy
AMD is on a run now. No longer in Intel’s shadow, it’s taking the PC market and data center by storm. While part of the reason is that Intel stumbled badly under a prior CEO, much of it is because of AMD’s almost unbelievable focus on unique customer segment needs. While AMD has always tended to be one of the more responsive vendors in its segment, it was when the company decided to go after the game console market, which none of its peers wanted, that forced AMD to improve its responsiveness and partner collaboration, and it is this extra step that has turned AMD from a lamb to a lion in the market. Let’s explore AMD’s lessons learned from the gaming market to target opportunities. Then we’ll close with my Product of the Week, a variant of the Dell headset I covered a couple of weeks ago that is tuned just for gaming: the Alienware AW720H headphones. AMD’s Data Center Event Last week AMD had a huge press and analyst data center event in San Francisco at the historic Fairmont Hot...